Key Points
- Pollard Thomas Edwards has lodged masterplanning proposals for a mixed‑use redevelopment of an Asda supermarket site in Coronation Road, within the Old Oak and Park Royal Development Corporation (OPDC) zone in Ealing.
- The scheme, which forms part of the wider Park Royal‑area regeneration, centres on demolishing the existing Asda superstore, car park and petrol station and replacing them with up to 1,500 homes and a new Asda superstore.
- The masterplan prescribes five parcels of buildings of up to around 35 storeys across approximately 40,000 m² of formerly industrial land, embedding a new “town centre”‑style layout rather than a conventional retail‑only site.
- The proposals include a replacement 60,000 sq ft Asda superstore, up to 400 car‑park spaces for shoppers, a new community hub, public open space, and a re‑provisioned petrol station.
- Around a third of the new homes – roughly 500 units – are expected to be delivered as affordable housing, positioned both above the new store and within the wider neighbourhood layout.
- The project is being driven by a joint venture between Asda and Barratt London, with Pollard Thomas Edwards acting as masterplanner and lead architect; a formal planning application is expected to be submitted later in 2025 or early 2026.
- The scheme has been framed by stakeholders as a key component of Old Oak and Park Royal’s broader goal of delivering tens of thousands of homes and thousands of jobs across the 46‑acre regeneration corridor.
Ealing (Extra London News) May 6, 2026 – Pollard Thomas Edwards has lodged masterplanning proposals for a major mixed‑use regeneration of an Asda supermarket site in Coronation Road, Ealing, within the Old Oak and Park Royal Development Corporation (OPDC) zone. The scheme, drawn up for a joint venture between supermarket chain Asda and developer Barratt London, envisages demolishing the existing Asda superstore, car park and petrol station and replacing them with around 1,500 homes and a new flagship Asda store, alongside public open space, a community hub and a re‑provisioned petrol station.
- Key Points
- What is being proposed in Ealing?
- How many homes are planned and what will they look like?
- What will happen to the existing Asda and petrol station?
- Who is behind the scheme, and what stage is it at?
- How does the project fit into Old Oak and Park Royal’s wider regeneration?
- What are local stakeholders and commentators saying?
Plans for the development, which fall on a roughly 10‑acre brownfield plot in Park Royal, are being managed under the OPDC planning framework and are expected to be submitted formally for planning approval in the coming months before a decision is taken later in 2026. If approved, the project would rank among the largest mixed‑use redevelopments of an existing supermarket site in London, combining high‑density residential living with a re‑engineered retail core and a new “town centre”‑style environment.
What is being proposed in Ealing?
As reported by multiple planning and property outlets, Pollard Thomas Edwards has completed a masterplan that clusters five parcels of buildings of up to 35 storeys across about 40,000 m² of land abutting Coronation Road and Park Royal Road. The scheme is designed to reconfigure the current Asda site – long occupied by a large superstore, car park and petrol station – into a mixed‑use neighbourhood anchored around a new 60,000 sq ft Asda superstore, up to 400 car‑park spaces for shoppers and a replacement petrol station.
Developer and policy analyses note that the design seeks to create a “people‑first” townscape, with landscaped podiums, private and public open spaces, and a community hub intended to serve both residents and the wider Park Royal area. Writing for Ealing‑focused outlets, local news reporters have stressed that the project aims to
“transform the industrial estate into a vibrant residential neighbourhood”
while retaining the supermarket’s role as a key local anchor.
How many homes are planned and what will they look like?
The masterplan envisages the creation of about 1,500 homes on the site, with approximately a third delivered as affordable housing, according to statements from Asda and planning‑analysis outlets. As described by Ealing Today, the scheme could see up to 1,600 flats distributed across several blocks, including high‑rise residential towers that rise above a landscaped podium covering the new store and car‑park decks.
Architects and commentators have noted that the buildings will be clustered in five parcels, with the tallest blocks reaching up to around 35 storeys, an arrangement that reflects Old Oak and Park Royal’s emerging high‑density growth model. The design approach, as outlined by Pollard Thomas Edwards’ own project description, emphasises play‑ and family‑friendly public spaces, cycle routes and walkable links to nearby transport nodes, including the Park Royal and future Old Oak Common rail‑hub corridors.
What will happen to the existing Asda and petrol station?
Statements from Asda and Barratt’s press releases indicate that the existing Asda superstore at Park Royal – one of the retailer’s largest outlets in London with a long‑standing presence on the site – would be demolished and replaced with a new 60,000 sq ft flagship store. As reported by The Grocer and BBC News, the retailer has stressed that the current store will remain fully open throughout the early phases of the redevelopment, with the new store built in parallel to avoid protracted disruption to shoppers.
Ealing‑based coverage adds that the petrol station currently on the site would be re‑provisioned as part of the wider scheme, alongside the new Asda and community facilities. The re‑provisioned petrol station and around 400 car‑park spaces for customers are intended to preserve front‑of‑house convenience, while the rest of the site is turned over to residential and mixed‑use uses, with no dedicated parking for residents.
Who is behind the scheme, and what stage is it at?
The project is being driven by a joint venture between Asda and Barratt London, with architecture and masterplanning firm Pollard Thomas Edwards appointed as the lead designer. As reported by Building magazine and industry‑focused outlets, this represents Asda’s first major mixed‑use redevelopment of an established store site, marking a strategic shift in how the retailer uses its own land bank to unlock housing and commercial space.
Planning documents and scoping‑exercise notices show that Asda has already submitted a Request for an Environmental Impact Assessment (EIA) Scoping Opinion to the Old Oak and Park Royal Development Corporation, a step typically taken before lodging a full planning application. As noted by Ealing Today and Ian Visits’ coverage, this implies that a full planning application is expected to be submitted in 2025 or early 2026, with any decision likely to land in mid‑2026, ahead of a possible start on site by late 2026 or 2027.
How does the project fit into Old Oak and Park Royal’s wider regeneration?
The Asda‑led scheme sits within the Old Oak and Park Royal Development Corporation’s Opportunity Area Planning Framework, which envisions up to 24,000 homes and 55,000 jobs across Old Oak and extends into Park Royal’s industrial‑estate footprint. As described in Greater London Authority documents, the broader framework treats Park Royal as “London’s largest industrial estate” while also unlocking land for around 1,500 homes and 10,000 additional jobs, with the Asda‑Barratt project positioned as a key “town centre”‑style node.
Planning‑strategy specialists and commentary from OPDC‑linked publications note that the Asda redevelopment will contribute to the Corporation’s objective of creating “a new vibrant mixed‑use town centre” embedded within the wider Old Oak Park Royal masterplan. As emphasised by both the Corporation’s own materials and the architects’ project narrative, the project is framed less as a simple housing‑on‑retail stack and more as a “new town centre” that integrates residential, retail, community and leisure uses into a walkable, public‑realm‑led environment.
What are local stakeholders and commentators saying?
Local news outlets in Ealing have reported on early community‑engagement exercises and note that the project has attracted both interest and concern from residents and public‑service bodies. Ealing News has highlighted that the Metropolitan Police has raised objections over potential strain on local policing and public‑safety services, warning that the scale of new housing could increase demand on overstretched front‑line teams if transport‑ and crime‑prevention measures are not tightly specified.
At the same time, sector‑focused commentators and planning analysts have described the scheme as a “significant milestone” for Asda’s mixed‑use ambitions, as well as a practical test case for how large supermarket footprints can be repurposed for high‑density housing in regeneration corridors. As paraphrased by EALING.NEWS, Asda’s head of mixed‑use developments, Ian Lawrence, has said that the venture “marks a significant milestone for the business” by allowing the retailer to “maximise the full potential of its property portfolio” while better serving communities via a new flagship store and a substantial housing contribution.
Across statements from Asda, Barratt London and Pollard Thomas Edwards, the project is consistently presented as a partnership‑driven effort to balance retail continuity with the delivery of much‑needed homes and community infrastructure in one of west London’s most intensively planned regeneration zones. Whether the scheme ultimately secures approval will depend on how the detailed planning application addresses environmental, transport, policing and community‑impact concerns, all of which are now being scrutinised within the OPDC planning cycle.